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    New in NGP 8: ActBlue Contribution Integration

    March 6, 2018

    In the fast-paced environment of a political campaign, it is important that directors and strategists have always have access to up-to-date information and data. Because some campaigns use multiple databases to process and house that information, exporting and uploading records between systems consumes staff time and can leave decision makers waiting or using out-of-date information.

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    • Digital

    Rank Your Supporters & Measure Their Involvement with Engagement Points

    May 23, 2017

    When it comes to a campaign's supporter engagement and fundraising, not all supporters are created equal. Campaigns often have numerous different types of people who support their candidate: passive social media followers, small-dollar donors, part-time volunteers, super-volunteers, and mega-donors, just to name a few.

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    • Digital

    New Facebook Events Integration Pulls Attendee Data Directly Into Your Database

    May 11, 2017

    NOTE: This feature is currently unavailable due to changes made by Facebook in early 2018. Stay tuned for updates! Facebook is one of the most important digital organizing tools of our time. Every day, nonprofits and other organizations use Facebook's events platform to build crowds and recruit attendees to actions, protests, fundraisers, parties, and other types of events. 

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    • Digital

    Expanded Social Matching Allows Campaigns to Learn Even More About Their Supporters

    May 11, 2017

    Understanding your supporters and meeting them where they are is an increasingly important part of any outreach campaign. From a grassroots effort to mobilize broad audiences like the Women’s March to high-touch, high dollar fundraising, having more information about the social media habits of your supporters will help you be more effective in your outreach.

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    • Digital

    • Organizing

    • Design

    Cutting-Edge Digital Tools Aren’t Just for Fundraising - Introducing Field Automation on VAN

    June 27, 2016

    Traditionally, innovations in the digital political world have been focused primarily around online fundraising. Innovations like one-click donations, mobile responsive forms, welcome series emails, pre-filling form fields, and A/B testing have long been focused on improving conversion rates for contribution forms. That’s been great for digital fundraisers, but what about organizers? Today we’re excited to announce the launch of an entirely new suite of digital tools just for organizers: introducing Field Automation, Targeted Email, and Online Actions on VAN.

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    • Digital

    • Fundraising

    • Design

    Optimization Wins: New Online Forms Improve Conversions by 5.9 Percent

    October 22, 2015

    I wear a lot of hats at NGP VAN, but my highest priority is being obsessed with conversion rates. That’s why today, I'm excited to share a big development: according to our most recent analysis, NGP VAN customers are enjoying 5.9 percent higher conversion rates on their online forms.  I'm pretty excited about this. Actually, I'm downright giddy.  Here's a look at the new features that make our online forms lean, mean, converting machines.

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