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Innovation Platform Spotlight: Hustle


NGP VAN's Innovation Platform consists of over 200 powerful integrations with third party tools to empower Democrats and progressives to run sophisticated, multi-channel campaigns.

Continuing to build upon that commitment to collaboration and transforming campaign technology, NGP VAN is excited to launch a new partnership with Hustle to further integrate its award-winning peer-to-peer text messaging service with our political and nonprofit tools.

How it Works: 

With this new integration, Hustle’s platform is now easily accessible for NGP VAN clients from the CRM with the click of a button. Progressive campaigns and organizations that manage their targeting in NGP VAN can create and send lists to Hustle directly from My List.

Organizers can then use Hustle’s optimized texting workflow to send personalized text messages in a fraction of the time, increasing their organization’s capacity for outreach and impact. The new  integration works with any NGP VAN Action Platform-based product, which includes VAN, EveryAction, Digital 8, and NGP 8.


“Our growing partnership with NGP VAN represents a huge step forward for our customers,” said Perry Rosenstein, Hustle’s Co-Founder and Director of Product. “By integrating Hustle directly into NGP VAN’s My List tool, we provide  a seamless experience to every Democratic and progressive campaign that wants to use peer-to-peer text messaging to reach their supporters.”

Read more about the integration here in Campaigns & Elections Magazine

For more info on our powerful integration with Hustle, email us here!


Topics: Innovation Platform